Realization: Rebranding current www.smartylogo.com
Smartylogo brand wishes to be extremely simple. The chosen font is solid, strong through it’s shapes, with a certain dark colour indicating stability , professionalism and trust. Also from the word „smarty” , the „y” gives a certain unique and dynamic flavour, especially with the word „smart” which means clever, intelligent. The colour of the letter „Y” is modern, fresh, and it stands out of the crowd. The underlining of the title with the slogan „Branding your value” is based on the same principle, to highlight the letter „Y”, being different than the rest.
